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August 24, 2012/0 Comments/in Uncategorised/by Team Joel

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Joel Sears Strategic Thinking | Strategic Writing

Through a career spanning more than 30 years, Joel has written journalism, advertising, marketing, brand strategies, corporate communications, videos, white papers and scripts. The message is never the same. The audience is never the same. The voice is never the same. Tuning the written voice to the specific brand, context and audience is similar to the way a musical composer would score a piece to match its tone, structure, emotional temperature and vernacular. Joel brings this nuanced approached to writing to all his work.

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Joel Sears Strategic Thinking | Strategic Writing

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